Consent comes first
We use only the context a shopper has agreed to share, and it is easy to see, change or remove. Less data is the default.
Trust & privacy
Intelligence that earns its place.
Personal styling only works if people trust it. These principles shape every part of StileSense, for the shoppers we serve and the retailers we work with.
Intelligence
Suggests
Understands the moment and proposes looks.
Commerce
Confirms
Retailer systems confirm product, price and availability.
People
Decide
Shoppers choose, and associates help. Nobody is pushed.
Our principles
Six commitments.
Nothing is invented
The intelligence never sets prices, promotions or stock levels. Those come from the retailer's own systems, every time.
Merchants set the rules
Brand guidelines, pairing rules and commercial priorities are defined by people and respected by the system.
People stay in control
Shoppers decide what happens next. Store associates stay in the loop. Recommendations explain themselves.
Brands stay separate
Each brand's customers, catalogue and rules are kept separate, even on a shared platform.
Graceful by design
If intelligence is slow or unavailable, the experience falls back to curated looks. It never shows a broken promise.
For shoppers
Your style profile belongs to you.
- Choose what StileSense can use: sizes, preferences, purchase history
- See why a look was recommended
- Edit or clear your closet and preferences any time
- We never sell your personal information
For retailers
Your systems remain the source of truth.
- No direct, unrestricted access to your platforms. Only approved, governed capabilities
- Clear boundaries on what intelligence may and may not do
- Continuous evaluation of recommendation quality and brand integrity
- Transparent performance and cost reporting
Questions
Trust, answered
Could StileSense recommend something that's out of stock?
Our design principle is that nothing is presented as available until the retailer's own systems confirm it. If availability changes, the look is updated rather than left broken.
Does the AI decide prices or discounts?
No. Prices, taxes, promotions and loyalty benefits are always calculated by the retailer's established systems.
Where is my data stored?
StileSense is in early development. When we launch with retail partners, each deployment will follow the partner's privacy commitments and applicable law, and we will publish clear details here.
Who can I contact about privacy?
Email us at hello@stilesense.com. See also our privacy notice for this website.